MESSY LITTLE Empire

FOR WOMEN WITH A DAY JOB AND A BRAIN THAT WON'T SIT STILL

Half finished projects.
Fully paid invoices.

Pinterest and content, made doable for a brain that works in bursts, not on a schedule. Start with the one thing that turns a single good day into months of content.

Get the Content Engine · £47 Start with a free guide

the £47 one is where I'd start you, free guides if you're not ready

Illustration of Gill, composed, surrounded by confetti The same illustration, dishevelled, covered in sticky notes and spilling coffee

the one to start with, £47

Hyperfocus once.
Get months of content.

The content system built for a brain that works in bursts. Set it up once, brain-dump on a good day, then pull finished posts whenever your energy lets you. No daily posting, no showing your face, no catching up when you fall off.

01
Content that's already written.A bank you pull finished posts from, instead of a blank box at 9pm.
02
Your actual voice, captured.It learns how you sound first, so it writes like you, not a robot.
03
Survives your off weeks.Fall off and it's still there. No catch up, a Restart Protocol built in.
Get the Content Engine£47 · one off, not a subscription

works with Claude or ChatGPT, yours to keep

“I was expecting the usual generic AI waffle but this actually sounds like me. I barely had to edit anything.”

Hannah

“I disappeared for a couple of weeks and normally that means I've abandoned the whole thing. Instead I came back, picked it up and carried on. No giant backlog waiting for me.”

Lynne

“The setup helped me figure out how I naturally talk and what makes my content feel like mine. By the time I started, it genuinely felt like the system understood me.”

Olivia

(NO, I HAVEN'T BEEN READING YOUR NOTES APP)

You're not bad at this.
You're doing it on the wrong system.

Most business advice assumes you can show up daily, at a set time, as a consistent person, but I can't and I'm guessing you can't either. The good news is that it's a scheduling problem, not a character one.

01
You built the entire thing in one weekend, then had no idea what to do next and now it's been 6 weeks.That's not inconsistency. That's a working pattern nobody built you a system for.
02
You have four half-finished products and nothing live.That's four ideas worth finishing and you need one to actually go out.
03
The thought of daily posting makes you want to close your laptop and scroll on your phone.That's ok, because Pinterest doesn't need daily. A pin from March is still working for you in November.
04
You would rather not be on camera. Ever.I'm here to tell you that you don't have to be! I've never shown my face, and it hasn't come up once (not ever).

So the whole thing is built to run while you're gone.

and it will move on, that part is not negotiable

Still staring at the blank box?

The Content Engine is the £47 that fixes that. Hyperfocus once, then pull content for months.

Get the Content Engine · £47

one off, not a subscription

when you outgrow the engine

There's a whole ladder when you're ready.

Once the Engine's humming, there's a product for every next step, from a £17 playbook up to a done-for-you launch. And if you'd rather I just did your Pinterest for you, I do that too, no calls, ever.

Browse the shop, from £17 Done for you services, from £147

RIGHT, WHERE WERE WE

Pick a free one and see if
I'm right about any of this.

You've read this far, which for either of us is quite an achievement. Take whichever guide matches the week you're having. Each one lands in your inbox in a couple of minutes.

Mini CEO Guide
+ 7 Day Calendar

If you haven't started yet and don't know what to post.

Send me this one →

The 30-Minute
Pinterest System

If you have half an hour a week and that's it.

Send me this one →

Pinterest Isn't
Just for Recipes

If you're not convinced Pinterest is for your thing.

Send me this one →

unsubscribe whenever, I genuinely will not take it personally (I'm working on the RSD...)